May 23, 2007

LEGO Rated The World's "Most Reputable" Company


A new study rates Lego the world's "most reputable" company. Read the article here.

The above-mentioned article reports on how Lego stumbled, learned from its mistakes, then prospered.

4 comments:

Joshua Heinzl said...

I agree and disagree. Some of the changes LEGO has made weren't so great. Shifting Northern American distribution to Mexico may in the long run increase costs due to gas and other unforeseen expenses. The distribution move also wasn't so well planned, causing allocations problems all over the place. Hopefully distribution will be better later this year or in 2008.

With that said, some of the new product they are releasing is quite nice. The problem is that most of the new product is exclusive to LEGO only, and not to other retailers (except target, TRU, etc).

So, here's the question - what's your favorite improvement in the NXT? Mine would be the extra torque in the motors.

Josh

Rick Rhodes said...

Joshua,

Good point about Lego's supply chain woes. There's a 1-31-07 blog post about this issue.

Rick

Joshua Heinzl said...

On my birthday ^_^

Josh

Rick Rhodes said...

Joshua,

Be careful about revealing too much personal information in your posts. Just to be safe. :)

Rick

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